Simon Rumble
Digital analytics expert and Senior Solutions Engineer at Amplitude.
Sydney, Australia
About
I'm a digital analytics expert based in Sydney, Australia. I work as a Senior Solutions Engineer at Amplitude, helping companies make better decisions with data.
Outside of work, I'm into music, live gigs, my dog, politics, technology, amateur radio, 3D printing, cooking, and snorkeling.
Latest Blog Posts
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Updating history
I've been working with an AI tool (GLM 5.2 inside Charm Crush) to raid the Internet Archive for all my old blog posts. I started blogging back in 1999, before the term was even really widespread. I've…
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First unsolicited feedback on my FBi app
I just got the first feedback for my FBi radio apps! Received last night and pushed through my software factory today. So once approved by the app stores, you'll be able to tap on the show title to se…
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Migrated to a new CMS
I've migrated away from Posthaven. They really haven't kept up with the times and US$5/month for the service isn't really worthwhile. It took a bit because my entire blog is, I think, four different b…
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I built a software factory
Software factories are the hot topic right now. The #software-factory channel in the work Slack is a hive of discussion, show-and-tell and learning. What are they? A software factory is the idea of a…
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Spec-driven vibe development
I've been playing with loads of AI coding tools the last few months and while the tools themselves are evolving rapidly, my knowledge of the limitations and the right ways to work with them have reall…
Latest Mastodon Toots
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Travel
Countries I've visited.
Latest Music
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Current Obsessions
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Projects
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Unofficial FBi Radio apps
I got annoyed at not being able to listen to FBi in tunnels or outside Sydney while driving, so I wrote an app with Android Auto support. It grew from there as I learned more about agent-driven development.
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Trashbag
trashbag.news
An automated celebrity news site built to be rapidly updating, casual, and fun.
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Contract or Permie?
contractorpermie.com
A calculator to convert between contract day rates and permanent salaries.
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Data & Analytics Wednesday Sydney
dawsydney.org.au
A digital analytics meetup I started in 2013 that has grown into a vibrant, self-sustaining community.
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MeasureCamp Sydney
sydney.measurecamp.org
An annual UnConference for people interested in data, behavioural analysis, marketing, and measuring the world around you.
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Action for Transport 2010 archive
simonrumble.com/transport_2010
An archive of the NSW Government's 1998 transport plan, which promised public transport and cycleways but delivered roads.
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What's Rangoon To You Is Grafton To Me
simonrumble.com/psychedelicatessen
An amazing Australian gonzo radio play by Russell Guy. I recorded it off the radio years ago and made it available online.
Contact
I'm not on the mainstream social platforms, so here's how to reach me: